Brian Yarbrough, an equity analyst with Edward Jones, said the company might feel less of an impact on sales because Johnson took direct steps to address the episode, including expressing publicly that it was committed to investigating and conducting training.
"I've seen many, many white people sit at Starbucks without ordering and I've never seen management ask them to leave", he said.
"I'd like to have a dialogue with them and the opportunity to listen to them with compassion and empathy through the experience they went through", said Johnson, who has been CEO for about a year. He hopes to have a face-to-face meeting with the men so he can apologize in person, the CEO said.
After Westin confirmed he indeed had been given the code before making a purchase, the store manager can be heard asking Mr Ward to stop recording and leave Starbucks. "And we take full responsibility to make sure that our company remains great", she said.
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Ward waited for Westin to confirm what he believed was a case of racial discrimination.
Many fumed on social media that everyone uses Starbucks' bathrooms, and the only reason cops got involved is because the patrons were black.
The decision comes in response to two recent incidents that raised accusations of racial discrimination exhibited by Starbucks employees.
Starbucks often touts its initiatives on race and diversity, but now it's under pressure from activists and protesters gathering outside the Philadelphia store for a second day in a row.
The arrest was captured on video, which went viral. They were allowed into the store without being required to buy anything, said Riley. There is reportedly an internal review pending for the employee, reports said. They were released around 2 a.m. the following morning after the district attorney rejected the charges. "They were called there, for a service, and that service had to do with quelling a disturbance, a disturbance that had to do with trespassing".
Starbucks has a history of advocating racial equality. The manager, under the impression they were trespassing, had the men arrested.